Adam Toporek's Customer Service Experience Blog
Customer Experience, Customer Focus
About This Post: This post is designed to help you understand Customer Lifetime Value, apply that understanding to your own business or department, and use that knowledge to make better decisions about marketing and retention. While still short enough for a single read, at over 3,000 words, this post is designed to be a working [...]
This week, October 3-9, marks National Customer Service Week (NCSW). NCSW was established by proclamation of President Bush (#41) in 1992. The beginning of the proclamation reads: In a thriving free enterprise system such as ours, which provides consumers with a wide range of goods and services from which to choose, the most successful businesses [...]
In customer service, pride is a double-edged sword. Pride in your organization can cause team members to go the extra mile. However, pride of the don’t-disprespect-me variety can cause team members to respond unfavorably to upset customers. When the personal reaction to an unhappy customer trumps the professional reaction, pride has won, and your organization [...]
Customer service is one of those topics where it is easy to speak in broad generalities. Sayings such as the customer is always right and service begins with a smile easily convey basic, unqualified principles that mask the fact that what defines excellent customer service will always be incredibly individual in nature. However, while superior [...]
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