Can a Company Use Twitter to Prevent a PR Crisis: A Look at SurveyMonkey’s Acquisition of Wufoo

From SurveyMonkey/WuFoo Announcement Page

On April 25, it was announced that SurveyMonkey acquired WuFoo. WuFoo has an incredible product and a devoted fan base, and I figured there would be a reaction to the news. Out of curiosity, I went to the WuFoo Twitter page and saw the WuFoo team doing an admirable job responding to concerns. WuFoo is [...]

One of My Guiding Principles

Seeing The World Differently

I have 4 to 5 quotes which I have carried around with me since early adulthood – concepts that have stayed with me and helped define who I am as a human being. One of the most important is a quote from Ralph Waldo Emerson: “Every man I meet is my superior in some way, [...]

The Best Negotiator You Know

IF_Post_2011-05_best-negotiator

The best negotiator you know is always the same person: It’s the person who is not in the deal. Your uncle would have gotten you better payment terms. Your neighbor’s broker would have held out for lower rent. The consultant you just met would have gotten you out of the non-compete. But here’s the catch… [...]

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